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Post Office Money Grab Christmas By The Baubles

Our challenge was to show all the different ways that the Post Office can help you get Christmas sorted.

The idea was to cut through all the sentimental Christmas tearjerkers with a campaign that takes itself way less seriously. Robert Webb plays the Minister of Christmas, guiding helpless celebrities through the Post Office and assisting them with their postal problems with effortless ease.

To step things up a gear, we gave The Minister of Christmas a Dachshund companion and put them in matching suits. The dog was called Doobie.

The campaign ran across TV, OOH, Digital, Social. Campaign Ad of the Day & The Drum Ad of the Day.